Filmmaster Events organized the celebrations for the 50th anniversary of Fideuram, an event for 5000 guests, at Rho Fiera Milano.

The event was centred around the concept of the “big bang”: a nucleus of energy that originated and expanded Fideuram's history through five decades of results. The day has perfectly mixed corporate moments by the top management of the company with moments of entertainment with the artistic performances of many special guests

FME managed and designed the concept and production of the event, as well as creating videos and managing the artistic teams.